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Dave's Blog — Diamonds

Cut, Color, Clarity and Carat Weight

Posted by David Nytch on

The 4Cs never apply exactly the same on any two diamonds: even diamonds with the same general grading can have different characteristics - every diamond is unique.The 4Cs are listed in descending order according to each Cs impact on the beauty and hence the value of the diamond. Cut:The quality of the cut of a diamond is very important; it is what gives a diamond its unmatched brilliance and fire.No matter what the diamond's shape is, a well-cut diamond will have the exacting proportions, symmetry, and finish for optimal light dispersion - called its brilliance.A poorly cut diamond will not...

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Intro to the 4C's of Diamonds

Posted by David Nytch on

Intro to the 4C's of Diamonds

Dave is back and going to start his introductory lecture on the 4 C’s of diamonds. In this video, he will explain what the four C’s are as well as how they came into existence. If you have any diamond questions feel free to contact us!    

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Interesting Diamond Facts

Posted by David Nytch on

Interesting Diamond Facts

David West of West and Company Diamonds intro video on interesting diamond facts. Follow West and Company Diamonds blog for more diamond/gemstone and jewelry videos. Should you have any questions regarding content feel free to contact David using the contact page  

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